I recently upgraded to the latest release of PiWik - it is still in beta - version 0.2.28. And one of the new features is the ability to set up goals and see some metrics about it. This feature is still in alpha and needs a bit more work but it does provide some interesting metrics about who actually reaches your goals which loosely translates into page(s), downloads or an click to an external website from your website.
Setting up was relatively painless (do not forget to activate the plugin since it is deactivate by default).
- Give your Goal a Name.
- What kind of goal
- Match up the URL, file or click
- Optional tag a value to it.
Here is a screenshot of adding a Goal:
Sample of a Goal Filled Out:
Essentially there are two reports that you get. A summary of all of your Goals and a report per Goal. Here are some screenshots:
Overview / Summary Page
Here is what a report looks like for a goal:
If you hover on those underlined words in the Conversions Overview, you get a nice way to see what converts:
Pretty cool.
Here is what PiWik says about the current state of the plugin, bugs and what will be coming.
Quote:
The Goal Tracking Plugin is in alpha release. There is more coming soon!
- The Goal Report page will display conversion table by search engines, country, keyword, campaign, etc.
- The Goal Overview page will link to a Goal Report page with a "(more)" link that will ajax reload the page
- Goals could be triggered using javascript event, with custom revenue
- internationalization of all strings
- provide documentation, screenshots, blog post + add screenshot and inline help in "Add a New Goal"
- provide widgets for the dashboard, general goal overview, and one widget for each goal. With: graph evolution, sparklines. Widget with top segments for each goal.
Known bugs
- The Goal total nb conversions should be sum of all goal conversions (wrong number when deleting a Goal)
- After adding goal, the window should refresh to the goal report page, and not to the dashboard
- Outlink trailing slash is automatically deleted from the URL, there would be a problem when trying to exact match a URL with trailing slash
- All graph labelling are not correct (always printing nb_uniq_visitors even when showing conversion or conversion_rate) see #322
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I would love to see things in a more table like format and for this (and the upcoming new features) to be exposed through the API too.
Nice work PiWik!