New and Cunning Ways of Building Backlinks for Your Blog

New and Cunning Ways of Building Backlinks for Your Blog

Once upon a time, just a few short years ago, earning backlinks was one of the easiest things to do as a person in charge of a website. All you needed to do was to send a few emails, promise to backlink in return, maybe pay a couple of quid here or there. Or before that, you could simply get a little “spammy”, hitting up link aggregators and random Russian forums and posting your link all over the place.

Life was simpler then.

Google especially has put the brakes on the older link building practices, feeling at ease with handing out severe […] Read more

The Many Varied Benefits of Blogging

The Many Varied Benefits of Blogging

Blogging is pretty great, isn’t it? We imagine that you’re here because you enjoy it as well, otherwise why are you reading these posts? You know that blogging is good, and you know that it can help your personal brand to increase its exposure.

Blogging is incredibly beneficial, and not just in a couple of ways. No, there are in fact myriad different ways in which your business and your brand can benefit from the humble art of blogging.

Again, we’re assuming that you’re here because you want to find out some of these ways. If that is indeed the case, then […] Read more

3 SEO Tools Every Blogger Should Have in Their Arsenal

3 SEO Tools Every Blogger Should Have in Their Arsenal

Although it is possible to get “internet famous” with your blog purely through your own writing skills or through word of mouth, you will find that it is much easier to experience some success in blogging if you have the search engines on your side. Clearly, we’re not talking about sending flowers and chocolate to Google and Bing, but rather a bit of SEO.

Now, there are many (many!) different methods of performing search engine optimization for your site, and some of them can be rather confusing, especially if you’re new to the game. That’s why we’re going to enlist some […] Read more

Frequently Overlooked Ways to Get More People Coming to Your Blog

Frequently Overlooked Ways to Get More People Coming to Your Blog

You are a blogger. We also bloggers, too. So we know what is it that you’re looking for, what it is that you want from your blog. The main thing that anyone wants their blog to be is successful. No, we know it’s not a particularly surprising revelation, but it’s worth saying.

Why is it worth mentioning? Well, simply to reiterate that, if you want success, you have to be willing to work for it. Now, we’re not doubting that you put the required effort into your blog. No, you wouldn’t be here if you didn’t do the hard work yourself. […] Read more

Expert Advice for Beginner Bloggers

Expert Advice for Beginner Bloggers

Blogging falls somewhere in the middle of the spectrum, right in the center between an art and a science. Obviously, you have to have some skill as an “artist” (in this case, the art is your writing) if you want to get anywhere, but if you are really trying to pursue success, you need to get your science hat on as well, the SEO being the science-y bit.

This would, of course, mean that there is no single “correct” way to approach blogging. That doesn’t mean, however, that there aren’t any “good” ways of doing so – in fact, there are […] Read more

How to Use Your Blog to Promote Products

How to Use Your Blog to Promote Products

Blogging can be a good way for a writer to make a bit of money, especially if you are willing to use it to help to sell some product. Whether the products are your own or you are engaging in a spot of affiliate marketing, if you do it right you can earn a tidy little profit.

However, the important (and tricky) part is doing it right. The primary aim of your blog is surely to entertain and inform, so you don’t want to dilute that with endless shilling. So how do you manage to start promoting products on your blog, […] Read more

Use Your Author Bio Page to Boost Your Exposure

Use Your Author Bio Page to Boost Your Exposure

When you are a regular writer on different websites, you will usually be asked to create an author profile page – or an author bio – so that the readers of the site can find out a little more about who you are and how you came to write for that particular site.

Obviously, these pages will vary considerably on a site by site basis, but there are certain things you should always try and include if you want to make the most out of this free piece of web real estate. We’re here to help you with that, but first…

Why […] Read more

How to Repurpose Your Existing Content to Your Advantage

How to Repurpose Your Existing Content to Your Advantage

Once you’ve got a few pieces of good, popular content, you want to make sure you can make the most of them to ensure they are well and truly earning their keep. Obviously, not every single piece you write can reinvent the wheel and blow the competition out of the water; that’s why you should seriously think about repurposing some of your more successful ideas.

Instead of struggling to come up with new ideas at the last minute in a desperate attempt to strike it lucky with the next big thing, why not simply go to the gold mine that’s right […] Read more

How to Create the Blog Sidebar of Your Dreams

How to Create the Blog Sidebar of Your Dreams

Even though it is perhaps one of the more frequently overlooked aspects of any blog – at least from the blogger’s point of view – the sidebar is actually one of the most important parts to get right, so you should ensure to put the proper amount of time and effort into improving it.

It is a small but immensely valuable part of your blog. The key to getting it spot on and maximizing its potential is to include as many of the best and most useful sidebar elements without getting things looking too crowded.

In order to make sure you include […] Read more

How You Can Make Money with Your Blog

How You Can Make Money with Your Blog

As a blogger, only you know exactly how much of your free effort and energy you put into your blog, whether it is a hobby or something a little more. However, we are willing to bet that you would put a conservative estimate at “a lot”. We’re right, no?

Of course we are! And the more time you put into something, the more you would expect out of it, right? So you would be correct to wonder when you can expect the money to start flowing your way.

We’re here to help you stop wondering and start making it a reality. We […] Read more